INN CROWD is offering rural pubs throughout the South East and East of England high quality live performance events for locals and new customers to enjoy. Applause and Creative Arts East are working with Pub Is The Hub, an organisation dedicated to helping landlords broaden their range of services, and have devised INN CROWD as a great new way to get the community together in their local pub.

The Pilot Project

A Pilot Project was conducted across the South East in 2015 in Norfolk, Suffolk, Essex and Dorset.

Landlords reported that the live performances brought in new customers.

They reported increased takings, up by 66% on average on performance night

In addition, several commented that it raised the profile of their pub as a community space.

Following the pilot project, Inn Crowd successfully applied to the Arts Council for funding and the project is now running across six south east counties: Norfolk, Suffolk, Cambridgeshire, Kent, East Sussex and West Sussex.

What landlords have been saying…

The Oak, Dewlish, Dorset
“It was fantastic. It was lovely to have something different to attract people to the pub. Thank you very much”

The Old Vine Inn, Cousley Wood, East Sussex
“We are still getting rave reviews about last Wednesday. I think it went better than I ever expected and, because I was working, I don’t think I really appreciated how good it was. So we owe you a big thank and want to know if you have anything else we could put on?”

King’s Head, Diss, Norfolk
“These performances are exactly what’s needed in the countryside. Bringing performances such as these into village pubs so that people can have a drink, possibly a meal, and then walk home. It also helps to make the pub more profitable”

Pub customers have been thoroughly entertained too…

Wheatsheaf – West Beckham, Norfolk
“Very professional, an excellent performance and something new for the pub and community. Much appreciated.”






The Swan – Stratford St Mary, Suffolk
“Great to have theatre ‘out in the sticks’. Superb performance, very funny and accessible. Let’s have more, thank you.”







The Burston Crown – Norfolk
“What a great evening! Loved it.”

The Old Vine Cousley Wood, East Sussex
“Bring entertainment to the pub; that’s what pubs are for. Bring the villages together. Fantastic!”

Are you interested?

If you are a landlord, publican or community organiser in a rural setting and would like to host INN CROWD performances in your pub, please contact us.

Based in Kent, East Sussex or West Sussex? Get in touch with Applause:

Based in Norfolk, Cambridgeshire or Suffolk? Get in touch with Creative Arts East: